this is the illustration |
Thursday, 30 May 2013
Graphic Design: Advanced - Development
I've finished my illustration for the New Home card, but I'm struggling to find the best style to colour it. Here are a few examples I've thought about:
Monday, 20 May 2013
Graphic Design: Advanced - First Sketches
Graphic Design: Advanced - Dots and Details
Graphic Design: Advanced - More Research
Sunday, 19 May 2013
Graphic Design: Advanced - Research, Cards
I still haven't decided what style I'm going for, but these are my favorite cards from my board of Greetings Cards:
Thursday, 9 May 2013
Graphic Design: Advanced - Illustration styles
At the moment, I'm trying to find the right illustration style for my project. I've collected some examples from AOI and other websites to one of my boards on Pinterest. These are my favourite ones:
Tim Bye |
Adam Larkum |
Victor Lunn-Rockliffe |
White Rabbit |
Lesley White |
Shona Grant |
Jill Tytherleigh |
Anna Raff |
Daniel Mackie |
Debbie Ryder |
Aleksei Bitskofd |
Karen Donnelly |
Tanja Wilmot |
Monday, 6 May 2013
Graphic Design: Advanced - Time Schedule
Time schedule
(Date)
|
(Aimed)
|
(Achieved)
|
0 week – Getting the brief
|
||
Gathering
ideas, research, completing the brief, completing time schedule
|
|
|
1st week
|
||
Mo
6th May
|
Writing
report (800 words),
Research,
Sketching
|
|
Tue
7th May
|
Writing
the report,
Research,
Sketching
|
|
Thu
9th May
|
Finishing
report,
Research,
Sketching
|
|
2nd week
|
||
Mo
11th May
|
Sketching,
Working
in Illustrator
|
|
Tue
14th May
|
Sketching
Working
in Illustrator
|
|
Thu
16th May
|
Sketching,
Working
in Illustrator,
Experimenting,
Choosing
paper stock
|
|
3rd week
|
||
Mo
20th May
|
Working
in Illustrator,
Experimenting,
Realization,
Printing
|
|
Tue
21st May
|
Working
in Illustrator,
Printing,
Realization
|
|
Thu
23rd May
|
Printing,
Realization,
Evaluation
|
|
4th week
|
||
Mo
27th May
|
Finishing
touches
|
|
Tue
28th May
|
Finishing
touches
|
|
Thu
30th May
|
Assessment
|
|
5th week
|
||
Thu
6th June
|
Assessment
|
|
Graphic Design: Advanced - Creating our own brief
Graphic Design Brief
Greetings Cards
Client name and details: UK Greetings; the UK’s market
leading direct-to-retailer publisher and manufacturer of greetings cards
Contact Details: The
client’s contacts:
UK Greetings
Email:
customerfeedback@ukgreetings.co.uk
Telephone:
01924 465200 (Customer Services)
Fax:
01924 453908
Designer’s
contacts:
Tabita
Doczi
Email:
Telephone:
Project Task: Design
a range of greeting cards
Target audience: 16-34
year olds
Format: Suggested
card sizes are 159mm x 159mm, 121mm x 184mm, 137mm x 159mm, 110mm x 210mm
BUT
any card format is acceptable
Deliverables: Design
at least 4 different greetings cards
Mandatories: Front
page design;
Design
for the inside of the card;
A
range name and logo to be printed on the back page;
Envelope
colour or design;
Add
3mm bleed to all artwork supplied.
Branding considerations: UK Greetings
has a logo which should be used on the back of the cards.
Supplied Materials: High
resolution versions of the logo
Other considerations: Questions
to consider:
o
Who is the
recipient?
o
Who is the
actual buyer?
o
What is the
occasion?
o
Is the card
design-led or copy-led?
(Women buy far more cards than men)
Design Direction: The
industry is a very competitive market, therefore it is important to design
something that will stand out from the competition. Remember who you are
targeting. De some research into what types of cards are being sent to this
target group and why. Try to do something different to what is already out
there.
Delivery date: 10th
June 2013
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